what works
The places that already work for men, the sheds, the clubs, the peer programs, meet them shoulder to shoulder. They are places designed for men, built to get them in.
Men are dying younger than they should, from causes that can be caught in time.
Preventive health, built for men. Launching 2027.
The problem
87%
already inside
of men who die by suicide had contact with the health system in their final year. Up to two thirds had seen mental health services. They were already inside, and it still lost them.
98% / 36%
caught early, caught late
prostate cancer survival caught early, against 36% caught late. Only 1 in 3 is found at Stage 1.
37%
get help
of men with a diagnosable mental health condition get help.
50
a day
men die before 75 from preventable causes, most of them reachable in time by a system built around how men actually live.
The cause sits in the design. We built care a man has to push his way into, then called him hard to reach when he stayed away.
If this brings something up for you, Lifeline is on 13 11 14 and MensLine Australia on 1300 78 99 78.
Why this, why now
what works
The places that already work for men, the sheds, the clubs, the peer programs, meet them shoulder to shoulder. They are places designed for men, built to get them in.
the timing
Movember and R U OK? got men talking. Now they need somewhere to take that conversation.

What we're building
Men's health is decades of small things. The relationship has to outlast any single visit. The aim: get men help early, and keep them coming back.
Meet the people behind itthe 100 Club
100 founding members. Named. Numbered. On the wall.
Opens in
First access
Be at the front of the queue when the XY opens.
Merch
Built to last. Proceeds go back into building the XY.
Live now
Shop nowFollow the build on Instagram and LinkedIn. Clinicians and partners who want to be part of it can reach us at contact@the-xy.com.
Australia
men lost to suicide in 2024. Suicide is the leading cause of death for Australians aged 15 to 44.
men died of coronary heart disease in 2024, the leading cause of death for Australian men.
deaths of men under 75 could potentially have been avoided.
of men think it's normal to avoid regular health check-ups.
of men aged 16 to 24 had a mental illness in the past year, up from 23% in 2007.
men have no family or friends outside their home they can confide in.
drug-induced deaths in 2024 were men, out of 2,005 in total.
of the 188 Australians killed at work in 2024 were men.
men killed on Australian roads in 2025, three in every four road deaths.
of men are in the workforce, down from close to 80% in the late 1970s.
Our mothers, partners, sisters and daughters fight many of these battles too. Men doing better is good news for all of them.
Australian data: ABS, AIHW, Safe Work Australia, BITRE, Movember.
If this brings something up for you, Lifeline is on 13 11 14 and MensLine Australia on 1300 78 99 78.